It’s time to polish off your best dancing shoes as Entertainment One UK’s brand new heart-warming comedy FINDING YOUR FEET, is the latest film to receive an exclusive trailer from the Industry Trust’s Moments Worth Paying For campaign starring award-winning actress Celia Imrie.

It’s time to polish off your best dancing shoes as Entertainment One UK’s brand new heart-warming comedy FINDING YOUR FEET, is the latest film to receive an exclusive trailer from the Industry Trust’s Moments Worth Paying For campaign starring award-winning actress Celia Imrie.

In the exclusive piece to camera, Celia Imrie, talks about how great films capture life in all it’s contrasts, they’re poignant and dramatic one minute and fun and exciting the next, highlighting that films are best shared together on the big screen, bringing funny and uplifting stories to life.

FINDING YOUR FEET follows the story of ‘Lady’ Sandra Abbott (Imelda Staunton), who after discovering that her husband of forty years is having an affair with her best friend, seeks refuge with her estranged, bohemian, older sister Bif (Celia Imrie). Sandra couldn’t be more different to her outspoken, serial dating, free spirited sibling. But it turns out different is just what Sandra needs and she reluctantly lets Bif drag her along to her community dance class, where gradually she starts finding her feet… and romance. Featuring a star studded cast including Imelda Staunton, Celia Imrie, Timothy Spall, Joanna Lumley and David Hayman, FINDING YOUR FEET is a hilarious and heart-warming modern comedy proving that it’s never too late to start again.

The Industry Trust’s consumer education campaign continues to deliver the core message – inspiring audiences to choose the big screen experience. Like the others in the Moments Worth Paying For series, the trailer directs audiences to the industry-funded film search engine, FindAnyFilm.com, which signposts legal content sources, so they can book, buy and watch at their convenience.

Chris Besseling, Head of Marketing – Film at Entertainment One UK said: “We are delighted to be working with The Industry Trust on the release of Finding Your Feet and are really pleased to have been able to pull together an exclusive bespoke piece of content for their latest Moments Worth Paying For campaign featuring one of the film’s wonderful stars, Celia Imrie. We are of course delighted that Celia has chosen to support this important cause. Finding Your Feet is a hilarious and uplifting film that celebrates the importance of friends, family and shared experiences – and we hope that this partnership will work to highlight that films are best enjoyed in cinemas; on the big screen in the company of loved ones and other film lovers”

James Gallagher, Senior Marketing Manager at The Industry Trust said: “It’s been great to once again be working with Entertainment One UK on their latest film Finding Your Feet. We are delighted to have Celia Imrie on board in helping deliver the message that movies are best enjoyed whilst sharing the experience together on the big screen. The latest research has shown that more than ever, older audiences are turning towards piracy so it’s important that the Moments campaign can be tailored to appeal to all age groups. It’s a testament to the campaign and it’s inspirational message that we’re able to continue securing talent and we hope that Celia’s message inspires audiences to choose official film and TV.”

Entertainment One UK’s Finding Your Feet comes to UK cinemas on February 23rd 2018.